To view the commercial click here.
Carlsberg ‘La Revolution’ was made specifically for airing during the Euro-Cup. The commercial is based on the French Revolution. The basic premise is that instead of the famous phrase ‘Let them eat cake’ attributed to the Queen of France, Marie Antoinette, the hero character transposes it to ‘Let them drink beer’.
It was shot on location in Montevideo, Uruguay because the architecture and layout mirror a mini Paris. There were 150 principals and 500 extras.
and it was a challenging job to pull together in the time frame. But it was a lovely job to do and very satisfying to see the finished product looking so good.
